We have carried out extensive consumer profiling to understand the precise needs of the fresh produce market so we understand how to satisfy buyers needs and requirements. We have a proven track record of making sure our end-users get what they want, when they want it.
But it’s not all down to research. It helps that we have extensive knowledge and market data built from over 60 years of working within the retail sector. Over the decades, we’ve learnt about what works and what doesn’t so you don’t have to.
We also invest in consumer insights to ensure we are one step ahead in understanding consumers and their buying habits. Thus, we are able to drive sales using our knowledge of current shopper behaviour trends and our in-depth category knowledge.
As a result, when you work with us, things get done right the first time. Our enviable On Time In Full (OTIF) statistics and wastage control are proof of that.